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The App

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Abbisola Oxley

Founder, CEO

     Abbi received the idea for the company after having numerous bad experiences with beauty service providers and products. After expensing herself with bundles that melted, Abbi decided to create a tech company where the key product would be a mobile app that empowers beauty consumers by helping them make the best beauty decisions. 

Education:

DePauw University, Bachelor's Degree

Mahidol University International College | Thailand

Atlanta's John Marshall Law School, J.D. Candidate

Awards & Nominations:

  • Posse Merit- Based Full Tuition College Scholarship

  • Benjamin A. Gilman International Scholarship

  • Newman’s Own Foundation Fellowship

  • 30 Under 30 Caribbean- American Emerging Leader/ Change Maker Award

  • Guyanese- American Chamber of Commerce

  • Mountbatten Institute Fellowship

  • Doonie Fund Investment Recipient

  • John Marshall Law School Scholarship

  • Instagram
  • Twitter
  • Linkedin
  • Facebook

Meet the Innovators

     Ruthless Reviews Official is an exciting new app that helps beauty professionals manage their reputation, develop their business, engage their clients, and track their earnings in one place. The app’s main purpose is to create one platform for beauty services and referrals. Clients are empowered on the platform to give honest feedback about their experience with beauty service providers, and beauty professionals receive an honest rating based on the quality of their services. Ruthless prides itself in it’s anti- establishment approach to the industry, which clears a path for independent beauty professionals to be judged by their reputation rather than the places where they work.

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Cassandra Oxley

Co- founder, COO

     After having a heartfelt conversation with her sister concerning the issues that they've encountered over the years, Cassandra felt passionate about Abbi's vision for a platform that would change the beauty industry. The one thing that we all will appreciate about Ruthless is that accountability, professionalism, and reputation will pave the way for rich client- professional relationships. 

Education:

SUNY College at Old Westbury, Bachelor's Degree

Kingsborough Community College, Associate's Degree

Awards & Nominations:

  • Kingsborough Community College Deans List 

  • Media Arts Celebration Award Nominee 

  • Brooklyn College Scholar Recipient 

  • MAC Award Nominee

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